Every German online shopper will spend 1,134 euros online this year. This is according to the Statista Digital Market Outlook (DMO) forecast updated in September 2017. This means that German eCommerce still has room for improvement, as the country comparison shows. For example, a British online shopper will spend more than 1,600 euros on average. In terms of total turnover, Germany ranks fifth among all countries analysed by the DMO with 57.5 billion euros. The Statista ranking of the top 10 online shops in Germany shows who dominates the German market.
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About the author:
Sanjay Sauldie, born in India, grew up in Germany, studied mathematics and computer science at the University of Cologne, did his Master of Sciences (M.Sc.) at the University of Salford (Manchester, UK) on digital disruption and digital transformation (2017) and was trained at EMERITUS (Singapore) in the MIT method of design thinking (2018). He is Director of the European Internet Marketing Institute EIMIA. Awarded the Internet Oscar "Golden Web Award" by the International World Association of Webmasters in Los Angeles/USA and twice the "Innovation Award of the Initiative Mittelstand", he is one of the most sought-after European experts on the topics of digitalisation in companies and society. In his lectures and seminars, he ignites a firework of impulses from practice for practice. He manages to make the complex world of digitalisation understandable for everyone in simple terms. Sanjay Sauldie captivates his audience with his vivid language and encourages them to put his valuable tips into practice immediately - a real asset to any event!
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