Why you should use search engine optimisation

Specialist: Sanjay Sauldie

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SEO for Business#SEO e-commerce Keyword keyword phrase keywords search engine optimisation seo keywords

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E-commerce is a highly competitive industry. To make your website stand out from the competition, you need to equip yourself with the knowledge and tools you need. Every day, more and more websites are striving to improve their search engine rankings, and if you're not on your guard, you can easily fall behind and end up in the pit of unsuccessful e-commerce businesses.

Many e-commerce websites currently use the term "search engine optimisation" or SEO. In the next ten or more years, search engines will be the most widely used internet tool to find the websites people want to visit and to find the products and information they need.

The majority of search engine users only look at the top ten search results on the first page. Ranking on the first page, especially the first three, is a good indicator of a website's SEO performance. If you are high up, you are more likely to be clicked on. The more people visit your website, the more money you make.

However, it is crucial to take this position or improve your ranking. As mentioned earlier, every day is a new day for all e-commerce businesses to improve their search engine optimisation rankings. It is important that you improve your website on a daily basis.

So what exactly is search engine optimisation and why should you use it? It's easy to understand why you should use it. You need search engine optimisation to get to the top of the search results, or at least to make your website profitable.

You can benefit from search engine optimisation by generating a large amount of traffic. Let's assume that only 10 to 20 % of your traffic actually leads to sales. If you get a hundred or more hits per day, you've already made a good amount of sales. If you only get twenty to ten hits a day, you'll only make one or two if you're lucky.

So what exactly is search engine optimisation (SEO)? Search engine optimisation is about using tools and tactics to get your website to the top of the search engine rankings. Ranking on the first page, or better still in the top half of the first page, ensures that your website is recognised by the public and therefore attracts more visitors, which in turn can lead to potential revenue and business.

Search engine optimisation requires a considerable amount of effort to fully accomplish its task. To achieve search engine optimisation, you need to update or add numerous things to your website. This includes gathering a wealth of information about important keywords that are relevant to your website's niche or topic.

You may also need to change the content of your website to include the relevant keywords without making it too commercial, but rather light and educational. When it comes to designing the content of your website so that it is relevant and favourable for search engine optimisation, you need to follow a few rules and principles.

You also need to work with many other websites to achieve link exchanges and page transfers. One of the factors used by search engines to rank websites is the amount of inbound and outbound traffic they generate.

Search the internet for a wealth of useful information. There are numerous tips, guidelines and approaches to search engine optimisation. Read a variety of articles that can help you optimise your website for search engine rankings. The more information and knowledge you have, the better. All of this will help you achieve those top rankings. It will take you some time and effort, but the benefits will be enormous.

If you have some spare cash, there are numerous websites on the internet that can help you with search engine optimisation. There are numerous websites that can help you find keywords that are useful for your website. There are also some writers who have a lot of experience in creating high-quality, keyword-rich content for your websites.

Act immediately to reap the rewards of search engine optimisation. All these measures will lead to more visitors and revenue for your website and your company.

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Sanjay Sauldie, born in India, grew up in Germany, studied mathematics and computer science at the University of Cologne, did his Master of Sciences (M.Sc.) at the University of Salford (Manchester, UK) on digital disruption and digital transformation (2017) and was trained at EMERITUS (Singapore) in the MIT method of design thinking (2018). He is Director of the European Internet Marketing Institute EIMIA. Awarded the Internet Oscar "Golden Web Award" by the International World Association of Webmasters in Los Angeles/USA and twice the "Innovation Award of the Initiative Mittelstand", he is one of the most sought-after European experts on the topics of digitalisation in companies and society. In his lectures and seminars, he ignites a firework of impulses from practice for practice. He manages to make the complex world of digitalisation understandable for everyone in simple terms. Sanjay Sauldie captivates his audience with his vivid language and encourages them to put his valuable tips into practice immediately - a real asset to any event!
*Some of our content may have been generated using AI.

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