Thank you Germany: Part 079: The Hockenheimring offers unique major events

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Specialist: Sanjay Sauldie

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There are many beautiful venues for major events in Germany. However, the Hockenheimring is a venue with a very special format. There is room for more people here than at many other venues. And this opportunity for large events is used specifically for events with a very special atmosphere. On the one hand, car races take place at the Hockenheimring. On the other hand, the Hockenheimring is also the perfect venue for music events and cycling races.

There is a large area here for every event, which welcomes many thousands of spectators. Both Hockenheim and nearby Schwetzingen are equally proud of the Hockenheimring. The residents of the region not only attend the events. They are also happy to help out as supporters of the event. From volunteer helpers at bike races to security, people from the region are happy to lend a hand. They help out on site with a special sense of pride. This makes an important contribution to the special atmosphere at mass events of this dimension. Many people travelling from all over the world to watch the car race or attend another event feel this special atmosphere.

For this reason, there is no better place in the whole of Germany to organise a Formula 1 car race. In other countries, Germany is admired for the Hockenheimring. When the race takes place, visitors from all over Europe and many other parts of the world come to Hockenheim. The stars of the car scene feel particularly at home here every year. The region also provides the catering. Schwetzingen is known as a city of asparagus and also offers many other regional delicacies. With its beautiful castle and many special restaurants, every guest will find the right choice for their taste. Many visitors from all over the world therefore not only enjoy the event itself in Hockenheim and the surrounding area. The region offers many beautiful excursion destinations and excellent cuisine. It has probably also been inspired by nearby France. Germany can be proud of a venue for major events that is located in such a beautiful region. It offers just the right location for large celebrations with a very special atmosphere.

This gives it a special quality as a venue for important mass events. The Hockenheimring site guarantees the highest security standards. The organisers also ensure that security is well coordinated for each individual event. In this way, no visitor to an event at the Hockenheimring need ever worry about their own safety. As with other matters, the Germans work here with proven thoroughness. This is probably one of the reasons why the organisers of car or motorbike races are always happy to come to Hockenheim. They know that they can rely on the good work of the organisers here. This convinces them every year anew.

Visitors also like to come to this place at any time. Even if there are many thousands of visitors on site, they always know that their own safety is guaranteed. This is the only reason why the venue is suitable for events of this size. Not every country has a venue of this calibre. Germany has it and can be proud of it!

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Sanjay Sauldie, born in India, grew up in Germany, studied mathematics and computer science at the University of Cologne, did his Master of Sciences (M.Sc.) at the University of Salford (Manchester, UK) on digital disruption and digital transformation (2017) and was trained at EMERITUS (Singapore) in the MIT method of design thinking (2018). He is Director of the European Internet Marketing Institute EIMIA. Awarded the Internet Oscar "Golden Web Award" by the International World Association of Webmasters in Los Angeles/USA and twice the "Innovation Award of the Initiative Mittelstand", he is one of the most sought-after European experts on the topics of digitalisation in companies and society. In his lectures and seminars, he ignites a firework of impulses from practice for practice. He manages to make the complex world of digitalisation understandable for everyone in simple terms. Sanjay Sauldie captivates his audience with his vivid language and encourages them to put his valuable tips into practice immediately - a real asset to any event!